I plan on using this blog to alert you to new services the library has or, in this case, a trial of new features for an existing service. Not all the things I will be posting will be of equal interest to all program. For example, I think this announcement will be of particular interest to members of Design and Merchandizing and Fashion Design. I will be adding categories for all the programs as I post, so you can always navigate to your program using the categories links currently located on the left-hand side.
One of my colleagues, Tim Siftar, Education & iSchool Librarian, Goodwin Liaison, has arranged a trial for extra data sets for SimplyMaps, which provided access to demographic information. This trial is available the first three weeks of February.
If you think this may be of interest to you and your students, please take a look and let Tim or I know what you think.
Just log in at this link . You will be asked to create your own account. Choose a variable, then a location. You can also use the built in wizard.
A few examples of the types of information you can retrieve. You can click on each image to enlarge.
Percentage of people using “Goya” brand condiments, by census tract:
The number of population by census block group, overlaid with point locations of women’s clothing retail stores (with example of point data displayed):
The sales potential for sporting goods, overlaid with sporting goods store locations:
There are several trial datasets described in more detail below with over 70,000 variables to explore. FYI - you may choose to export the underlying data in Excel format in addition to viewing it as a map.
PLEASE TRY THIS OUT while the trials are active in February and give us feedback so we can know whether to add any of these datasets on a permanent basis.
PS - Here’s the long form of the link to SimplyMap: