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  Design and Merchandising
 
 
 
  Finding Books
  Searching the catalog for books on design and merchandising:
  Try a keyword search: Retail*
  Try a subject search: Business Planning
  Browse the stacks:
Costume History GT 510 - GT 580
Details and Accessories GT 2050 - GT 2220
Ornaments, Jewelry GT 2250 - GT 2281
Fashion, Fashion Designers TT 490 - TT 927
Merchandising HF 5000s
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  Finding Articles
best resource ProQuest -- ELECTRONIC
Multi-disciplinary database Including both fashion and business publications, as well as magazines such as Time and Newsweek.
Fashion Theory -- ELECTRONIC and PRINT
This scholarly journal is available both in print (on the first floor in Current Periodicals, as well as on the third floor) and electronically via our Ingenta subscription.
Journal of Brand Management -- ELECTRONIC
Scholarly journal focusing on brand strategy. Available with full-text from 2000.
Journal of Consumer Psychology -- ELECTRONIC
Scholarly journal available electronically from 1992.
WWD Online (Women's Wear Daily Online) -- ELECTRONIC
The fashion industry's daily news source. It covers the entire gamut of fashion and the business of fashion: ready-to-wear, couture presentations, and market overviews. Online version of Women's Wear Daily. Our subscription includes the archive back to 1994.
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  Trade Publications
DNR - Daily News Record -- PRINT and ELECTRONIC (with select coverage)
Weekly menswear trade publication. The electronic version has about a six week delay, so you will need to see our print holdings for current information.
DSN Retailing Today -- PRINT and ELECTRONIC (with select coverage)
Bi-Weekly trade publication for the discount retailing industry. The electronic version has about a four week delay, so for current information you will need to see our print holdings
HFN: the weekly newspaper for the home furnishings network -- PRINT and ELECTRONIC
Note that the electronic version is only available from 1995-2006, so you will need to see our print holdings for current information.
VM&SD -- PRINT
Only available in print. It is shelved under Visual Merchandising and Store Design.
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  Trend Information
Doneger Creative Services -- ELECTRONIC
Contains both trend and color forecasting. Creative Directors report on the apparel, accessories and lifestyle markets in the Women's, Men's and Youth categories through printed publications, online content and live presentations.
Fashion Snoops -- ELECTRONIC
Forecasting and trend analysis for the fashion industry. It provides practical information from worldwide retail floors, runways, trade shows, and more. It includes Girls, Boys, Junior Ladies, Young Men, Mini Girls, Mini Boys, and Denim. Access is available from ON-CAMPUS ONLY.
Material ConneXion -- ELECTRONIC
A materials database featuring new and innovative materials. You can search by keyword, concept, or application (i.e., “Sports Apparel”).
The Tobe Report -- PRINT
The Tobe Report is "considered the fashion industry's leading and most respected fashion/merchandising publication for retailers." Issues can be found in Hagerty's Current Journals area, located on the first floor.
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  Market Research
Center City District of Philadelphia -- WWW
The Center City District collects all kinds of information regarding demographics in Center City and publishes them in free reports. From pedestrian counts to retail occupancy surveys, it is a wealth of information. Be sure to look at its State of Center City Report (http://www.centercityphila.org/socc/default.aspx).
best resource IBISWorld -- ELECTRONIC
Industry Reports on over 700 industries in the United States using the NAICS standard. Reports include: key statistics, segmentation, market characteristics, industry conditions, key factors, key competitors, industry performance and outlook.
best resource Mintel Reports -- ELECTRONIC
To access the reports in Mintel, you are required to set up an account first, using your Drexel email address. It's very quick! Log in to Mintel Reports from our Databases by Title page. After accepting their licensing agreement, you will need to create your username (Drexel email address) and password, and then you're in. SEARCH the reports for FASHION to locate reports such as Handbags, US, Jeans - US, and Spending Power of Young Adults - US. Note that new reports are being added all the time. Or just browse on the first page under RETAILING. Pay particular attention to each report's Executive Summary, Market Size and Trends, Market Segmentation, and Future and Forecast.
best resource Tablebase -- ELECTRONIC
Statistical data on companies, industries, products and markets. Note that only 5 concurrent users are allowed on at one time. If you get a page asking for a log-in, wait 30 minutes and try again.
University City District -- WWW
Provides the same kinds of information as the Center City District, but focuses on West Philly. Be sure to look at its publication, University City Report Card (http://www.ucityphila.org/publications/report_card).
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  Additional Research Guides
Drexel University Libraries' Business Plan Research Guide -- WWW
(http://www.library.drexel.edu/resources/guides/businessplans.html)
Drexel University Libraries' Market and Advertising Research Guide -- WWW
(http://www.library.drexel.edu/resources/guides/advertising.html)
Drexel University Libraries' Researching an Industry Research Guide -- WWW
(http://www.library.drexel.edu/resources/guides/industry.html)
Ann Keith Kennedy
Ann Keith Kennedy
Librarian for Media Arts & Design

Hours M-F: 8am-5pm


Hagerty Library, Room 135
akk25@drexel.edu
215-895-2772



Hagerty Library Reference Desk

Reference Desk Hours

Reference Desk Phone:
215-895-2755

Content Editor:
Content editor
Content Editor Email:
Content editor email
Last Content Update:
March 28, 2008





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